In order for you to integrate Feefo reviews onto your website, you will need to know your merchant identifier. If the data includes customer's personal details (for example, their name or email address), you will also need your API Key to authenticate the request.

To find your merchant identifier, work through the following steps:
  • Login to the Feefo Administration Portal.
  • Ensure that the correct Global Filter is selected.
  • Go to Settings > Business Details > Feefo Account Details. Both the merchant identifier and the API Key can be found at the top of this page.